Stage 04 · Measure and improve
Tracking
Source tracking: know what drives sales.
The lead journey is recorded: ad, page or website, WhatsApp, Kommo CRM and sale.
In practiceStage 04
- Campaign source saved on the lead inside Kommo.
- Full journey: ad, page, WhatsApp, CRM and sale.
- Return per campaign based on CRM sales.
- WhatsApp response rate by source.
01Attract02Respond and qualify03Organize and follow up04Measure and improve
Implementation
How Crescer gets Source tracking up and running.
Sales numbers in plain sight to decide what to keep, cut or scale.
Assessment
We learn how your company generates, serves and follows up opportunities today.
Setup
We design the flow and connect the integration to your Kommo, with end-to-end tests.
Training and improvement
We train the team and adjust the process as results come in.
In the same stage
What else goes into “Measure and improve”.
Shall we bring Source tracking into your operation?
The first review is free: we learn how your company generates and serves leads today and point out where to start.
